Limelight Networks Introduces Live Event Services

TEMPE Ariz., March 31, 2008 – Limelight Networks, Inc (Nasdaq: LLNW) today introduced Limelight Live Event, a complete suite of professional services and advanced technology solutions that enables content producers to broadcast live events to a global online audience. This end-to- end turnkey solution builds on the company’s seven-year expertise in large online events, and its growing services organization and partner ecosystem. The company also announced that Harpo Productions, Inc, WhiteBlox, and Microsoft, Inc are broadcasting live events using the Live Event Services solution.

“Over the past 7 years, Limelight Networks has delivered some of the Internet’s largest live online events. To make it easier for producers of all sizes to ‘go live’, we’ve now packaged that expertise into a turnkey solution that makes it easy to deploy a large-scale online event. Now, customers can produce ground-breaking events, knowing that our solution will ensure a brilliant user experience,” said David Hatfield, senior vice president, products, marketing, and sales, Limelight Networks, Inc.

Limelight Live Event Services ensures that all components of a live broadcast come together at exactly the right time — reducing the stress and the risk of producing a successful event. A team of experts will work alongside a content owner on critical items such as content distribution strategies, pre-event testing, content origin infrastructure, live event execution, real-time monitoring and best practices spanning format selection and associated media players.

Oprah.com is using Limelight Live Event Services as a critical technology component for its “A New Earth” ten-week webinar series (in support of her latest Book Club selection) — in which Harpo Productions, Inc. has broken new ground in live online events by creating an interactive, two-way forum for Oprah Winfrey, Eckhart Tolle, and a weekly international web audience in the hundreds of thousands to connect and collaborate.

WhiteBlox is using Limelight Live Event Services to create a unique experience for online viewers of Indy Racing League and other sporting events. The webcast provides fans with multiple camera angles, real-time data from the cars, as well as interactive components.

“WhiteBlox provides live interactive broadcasting solutions for content providers with global audiences,” said WhiteBlox CEO, Greg Demetriades. “Our customers, including Indy Racing League, use a variety of video formats, all of which we support in order to ensure the best possible viewing experiences for end-users. Limelight Live Event Services helps enable our vision of offering the greatest range of customizable solutions.”

Additional components of the Limelight Networks Live Event Services include:
Best practice advice on event set-up, marketing, and execution
Detailed planning and coordination, from the kick-off meeting to post-event review
Access to professional signal transmission services around the globe
Pre-configuration of network assets to ensure massive scalability for even the largest web events
Encoding and transcoding content to address requirements for multiple delivery formats
Onsite engineering resources to test and support your solution
Centralized event monitoring and dedicated on-line support
Best-of-breed partner ecosystem that enables advanced capabilities across the entire video delivery value chain